How?
Selection of innovation-driven undergraduate students
1-5 early stage concept ideas explored per semester
8-10 week facilitated stage gate process
Completion of the idea generation canvas and business models canvas
PROCESS
Customer
- Identify optimized customer segments
- Conduct customer validation interviews
- Gain user experience insights
Problem
- Uncover customer pain points
- Unwind solution concepts to identify the root problem
Solution
- Explore solution models
- Build testable business model use cases
- Create value based from corporate ideals
PARAMETERS
- Paid undergraduate students, employees of Ohio State
- IP assignment to sponsoring company
- Confidential agreements with each student
- Contract agreement between the company and the Center for Innovation Strategies
- 4 student per team
- 10 hours per week for 8-10 weeks
